


Refreshing Shampoo
Deeply cleanse and hydrate with this gentle, moisturising shampoo.
- Made in Australia
- Naturally awesome
- A blend of 6 organic extracts hydrates hair
- Pro Vitamin B5 & Aloe Vera hydrate and fortify hair
- Sulfate-free, paraben-free, and silicone-free
- Lightly scented with a bright, fruity natural fragrance
Lightly scented
with a bright, fruity natural fragrance

So fresh
This formula is naturally refreshing, hydrating, and fortifying: it keeps hair strong, happy, and healthy.

Naturally clean
This shampoo uses hydrating, gently cleansing, all-natural Aloe Vera to give your hair a non-stripping clean that never causes buildup on the scalp.
How To Use
Get classically clean, happy hair with this naturally refreshing, gently-purifying cleanse: use fingertips to massage shampoo into wet hair, focusing on the scalp & roots. Rinse and follow with Classic Care Conditioner.
No Gross Stuff
Kids products didn't meet our high standards for formulation and fun—here's what we cut out to fix that:
Full Ingredients

Water
I’m a special kind of distilled or purified water that’s used in Allkinds formulas to make sure they work just right.

Decyl Glucoside
I’m a mild, foam-boosting cleanser: I help to leave skin & hair feeling fresh.

Sodium Lauroyl Sarcosinate
I’m a plant-derived, gentle cleanser: I create a mild, non-stripping foam to leave your skin feeling fresh.

Glycerin
I’m a powerful go-to ingredient for restoring skin: I help naturally draw in moisture to keep it feeling fresh & smooth.

Xanthan Gum
I’m a natural thickener: I help make sure Allkinds products feel substantial while staying awesome for your skin.

Fragrance (Parfum)
I sound kind of fancy and grown-up, but really I’m just a technical term for the 100% natural fragrance compounds that Allkinds uses to gives products their fun, fresh scents. I’m free of phthalates, parabens, and petrochemicals, BTW.

Panthenol
I’m a natural emollient and humectant: I help to hydrate skin & hair, keeping both soft and smooth.

Aloe Vera
I’m a moisturising, soothing, refreshing friend: my natural vitamins & antioxidants help heal and protect skin and hair of all kinds.

Chamomile
I’m a soothing, anti-inflammatory friend who’s usually found in Totally Clear: commonly known as a relaxing tea that you drink, I’m calming (and super gentle) for your skin.

Rosa Centifolia Flower Extract
I help to bind moisture to the hair follicle, so your hair feels hydrated and smooth.

Sage Extract
I’m a cleansing, vitamin-rich extract that helps nourish and soften hair.

Thyme Extract
I’m an antioxidant-packed extract that helps to protect and fortify hair.

Horsetail Extract
I’m a funny-named friend to hair: I help fortify skin & hair so they feel soft and healthy.

Marshmallow Root Extract
I’m a powerful part of Hair Helpers: I help to balance the scalp and soften, hydrate, and detangle hair.

Coltsfoot Leaf Extract
I’m a mineral, protein-rich extract that helps to protect and fortify hair.

Birch Bark Extract
I’m a hair-strengthening superhero: I help keep hair fortified, which means it can stay more healthy overall.

Polyquaternium-10
I’m a bit of a multitasker: I help to reduce static and add moisture to hair.

Benzyl Alcohol
I’m usually added to formulas as a preservative, but sometimes I’m just a naturally occurring chemical compound in certain essential oils & absolutes: in that case, I’m called out so you know I’m there, just in case you might be sensitive to me in particular.

Phenoxyethanol
I’m a preservative: I help make sure Allkinds products last and stay awesome.

Sodium Phytate
I’m a plant-based chelating agent, which basically means I help to keep a formula stable, so it can stay awesome and last as long as it needs to.

Limonene
I’m a naturally occurring chemical compound in certain essential oils: I’m called out so you know I’m there, just in case you might be sensitive to me in particular.

Their hair’s personal partner
The biggest concerns for kid hair, tackled by formulas made with the most effective ingredients, just for them.

Naturally effective
Our formulas use powerful, natural active ingredients picked specifically for their hair type, from soothing aloe vera to moisturising jojoba oil.